The Japan External Trade Organization (JETRO) is a government-related organization that promotes mutual trade and investment between Japan and the rest of the world. Established in 1958, JETRO has become a critical resource for companies seeking to expand their global reach. JETRO provides various types of support, including market research, matchmaking services, and business development support.
JETRO’s original mission was to support the Ministry of International Trade and Industry’s (MITI) efforts to promote international trade and foreign direct investment (FDI) into Japan. In its early years, JETRO provided support to Japanese companies seeking to expand into foreign markets. Over the years, JETRO has expanded its role and now works to promote mutual trade and investment between Japan and the rest of the world.
JETRO’s Activities
Promoting FDI into Japan – JETRO offers support for companies looking to invest in Japan, including assistance with market research, site selection, and regulatory compliance. JETRO also provides information on investment incentives and offers matchmaking services to connect foreign investors with Japanese companies.
Supporting Japanese Startups – JETRO has established a number of programs to support the growth and development of Japanese startups. These programs include the J-Startup program and the JETRO Innovation Program (JIP), both of which provide funding and support for innovative startups.
Establishing Global Acceleration Hubs – JETRO has established several Global Acceleration Hubs around the world to provide support for Japanese companies looking to expand overseas. These hubs offer a range of services, including market research, business development support, and networking opportunities.
Training Support for Innovators – JETRO offers a range of training programs for innovators and entrepreneurs, including seminars, workshops, and training sessions on topics such as marketing, sales, and intellectual property.
JETRO Offices Around the World
JETRO has a global network of offices, with more than 70 locations worldwide. Click this link to find more information on global locations…
JETRO-Sponsored Events
JETRO sponsors a wide range of events both in Japan and around the world. These events are designed to facilitate business partnerships, encourage investment, and promote trade between Japan and other countries. Some of the events that JETRO has sponsored in the past include:
- The Tokyo Game Show, which is one of the largest video game exhibitions in the world
- The International Food and Beverage Exhibition, which is Japan’s largest food and beverage trade show
- The Japan International Aerospace Exhibition, which showcases the latest in aviation technology
- The Smart City Week, which is a conference that brings together experts in urban planning, energy, and sustainability to discuss the future of smart cities
Success Stories
Some of the larger companies that have benefited from working with JETRO include:
- Tesla: JETRO has provided support for Tesla in the areas of legal and regulatory compliance and with logistics and operations.
- Uber: JETRO has worked with Uber to support the company’s entry into the Japanese market, providing assistance with regulatory compliance and helping to connect the company with Japanese partners.
- Rakuten: JETRO has provided support to Rakuten, one of Japan’s largest e-commerce companies, as it has expanded its operations overseas.
- Sansan: JETRO provided support for Sansan’s entry into the US market, including introductions to potential partners and investors, and support for business development activities.
- Royal Holdings: JETRO provided support for Royal Holdings’ expansion into the Indian market, including assistance with market research, identification of potential partners, and support for business negotiations.
How to Contact JETRO
JETRO is committed to providing support to businesses interested in expanding to the global marketplace. You can contact JETRO by phone, email, or through their website. This is where you can find out more about their services, events, and programs.
JETRO provides access to market intelligence, legal and regulatory advice, and can provide connections with potential partners and investors. JETRO can help businesses overcome the challenges of operating in unfamiliar markets, and JETRO’s programs for training and supporting innovators can help businesses stay ahead of the curve in rapidly changing markets.
